Saturday, October 13, 2012

Extremely Marked Up Products--Is it Fair-----NO

There are some items that have much higher markups than actually seem fair or right.  Movie theater popcorn/candy has an average markup of 1275%.  Bottle water's markup reaches up to 4000% and a glass of coke when you dine out could be from 300 to 600% over cost. Some items on that delicious salad bar up to 350% according to the Food Network Magazine.   A bottle of wine in a restaurant could cost you 3 times the cost and if you order by the glass it could hit the 400% markup area. That delicious latte will probably cost you up to 300% more than it cost the seller but, hey, sometimes you just have to have that caffeine fix. Oh, and yes, resist that hotel minibar unless you want to pay up to 400% more than the item is worth.
Now that we have talked about some of those things we eat or drink, we can move on to other things. We all know how expensive prescription drug prices are these days, so I'm sure it's no surprise that they have markups from 200 to 3,000%. Thank goodness for health insurance, although their prices are unreal too. Next on the list are eyeglasses with markups of up to 1000%, diamonds from 50 to 400% (Google Answers page), greeting cards from up to 200%, cosmetics average 78%, furniture stores usually make a hefty margin of about 80%, and each year the average college student will spend at least $655 on their monster marked up text books (National Association of College Stores).  You know those text messages we grandmothers learned to do so we can communicate with our grandchildren, well, they cost the providers three-tenths of a penny but they charge users up to 20 cents each, that's 6000% markup.
My favorite of all products are the designer handbags, from $3.8 million purse with 4,000 diamonds to the $1.9 million Hermes Birkin bag.   With high mark ups for designer labels, you can really invest a lot of cash in luxury handbags. That is why it is really smart to comparison-shop around outlets and my favorite, and the easy on the feet, on-line shopping. I believe everyone should be able to buy the designer handbag that you want without extreme markups. That is the promise that I have made when I set up my on-line store, where you can find your style at reasonable prices. Check the prices and compare to retail stores. 
http://www.inclusive-style.com

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